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The Quest For The Perfect Facebook Ad
I’m about to unveil a Facebook campaign we recently rolled out at Digital Marketer… and it’s not your average campaign. I’m not only going to show you the ad copy and images we tested… I’m also going...
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How to Sell High-Dollar Event Tickets With Paid Traffic
The 1st Annual Traffic & Conversion Summit sold 258 tickets. This year (the 7th Annual T&C) we will host almost 3,000 entrepreneurs, business owners and marketers in San Diego. But T&C...
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How to Leverage Facebook Data to Scale Your Ad Campaigns
Scale is the hardest part of running paid traffic. It can be (semi) easy to find your target market and run a successful campaign on Facebook to generate 50, 100, or even 500 leads. But what about...
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[Test Results] What You Need to Know About Facebook Lead Ads
It’s no secret – Facebook is our favorite advertising platform (by far :)). We love Facebook ads because of their ease of use, vast targeting options, and simply because they generate the most leads...
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Facebook Flex Targeting: Now You Can Have Your Cake AND-OR Eat It Too
You buy traffic for one of three reasons… you have no traffic and you need to generate leads and sales you want more qualified traffic than you currently have (people who will actually BUY your stuff)...
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7 Lessons Learned from 1,140 Facebook Ad Campaigns in One Year
2015 has been a year of growth for DigitalMarketer, especially when it comes to acquiring leads and customers with paid traffic. At the end of 2014, we wrote an article highlighting our best Facebook...
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[DOWNLOAD] The Complete Guide to Facebook Ad Targeting [2nd Edition]
Almost two years ago we released the first edition of our “Complete Guide to Facebook Advertising Targeting Options”. With over 25,000 page views, this article was a big success… and we’re proud to...
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The Ad Grid: How to Build Traffic Campaigns that Convert Higher and Scale Faster
The Ad Grid is the method DigitalMarketer uses to increase our ad success rate 20 times over. It’s how we plan, test, and measure paid traffic campaigns. It’s the way we organize and systemize our...
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How to Launch a Podcast, Drive it to the Top of the Charts, AND Keep it There...
You can only launch a podcast once. Once iTunes approves your podcast, you have eight weeks to make an impression in the New and Noteworthy section – the coveted spot on the iTunes Store directory that...
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52 Weeks of Podcasting: Here’s the #1 Factor in Our Success
I’ll be honest — we were reluctant to start a podcast. We wondered… What equipment/software will we need? Will anyone listen? Will it be worth the trouble? Needless to say, we decided to risk it — and...
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Case Study: How This Facebook Ad Generated 129,890 Leads in 1 Year
This bad boy has generated 129,890 leads at $3.15 a piece in just one year… In this video, I’m going to break down why this ad works so well, including… Offer Copy Ad Scent Creative Check it out now...
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How to Use Facebook Advertising to Grow Your Local Business
If you want more people to walk through the door of your… salon restaurant clothing store dental office concert venue bar or any local establishment… …then keep reading! There’s no better way to...
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[DOWNLOAD] Score Your Paid Traffic With The 5-Point Paid Ad Audit
If you gave your paid traffic ads a grade… Would it pass or fail? No matter the traffic platform or the type of ad you are running, you must have the right elements in place for your traffic campaign...
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How to Use Facebook Advertising Pixels to Create High Converting Ad Campaigns
In 2015 Ryan Deiss, CEO and Founder of DigitalMarketer, predicted that 2015 would be the year of the Great Pixel Land Rush. “Soon all display advertising will be retargeted advertising and the pixel...
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Facebook Messenger Ads: How to Use Them in Your Business
Pick legible, clear fonts, especially if it’s going to be a small Facebook ad. When Facebook began rolling out Messenger ads on November 8, 2016, I knew we were in for some excitement! DigitalMarketer...
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Facebook’s Comment-to-Messenger Feature: Everything You Need to Know
Facebook Messenger ads are all the craze right now. They’re the most PERSONAL ad type on the market. Our culture has bred an expectation of instantaneous communication. Whether through text, chat, or...
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Traffic Temperature: How To Build Real Relationships With Automated Campaigns
You must look at paid traffic as a SYSTEM. This system is made up of multiple advertising campaigns that work hand-in-hand to acquire leads and sales for your business. Every campaign has a specific...
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[PDF Download] Troubleshooting Your Traffic Campaigns: What To Do When It’s...
Running paid traffic can be frustrating. If we create ten ad campaigns… we expect one to two campaigns to succeed (generate a positive ROI). That means that eight to nine campaigns fail… and we don’t...
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Facebook Offline Events: What This Means for Marketers
Facebook recently rolled out a powerful addition to its advertising platform. This feature is called Facebook “Offline Events,” and it’s revolutionizing our ability to track and optimize for...
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[Case Study] How One Dog Walking App Turns Busy Dog Owners into Customers and...
It’s rare that you see a company leveraging marketing at every step of the Customer Value Journey. Most brands only leverage marketing at the beginning of the journey… as a way to generate awareness...
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